Suck Bloodlike, Not My Blood

For World Mosquito Day, our ad campaign “Suck Blood Like, Not My Blood” uses a vivid visual metaphor to highlight the severe impact of mosquitoes on health. By suggesting that mosquitoes should “suck” fruits like plums, raspberries, and cherries, which look like blood when extracted, rather than human blood, we draw attention to the dangers of mosquito bites.

This creative concept underscores a serious issue: mosquitoes are not just annoying; they spread deadly diseases like malaria. Our lines, such as “Suck a Plum, Not My Blood,” emphasize the contrast between harmless fruits and the severe health risks posed by mosquitoes.

The ad encourages protective measures like using mosquito nets and insecticides and provides crucial information on the ongoing threat of mosquito-borne diseases, reinforcing the need for effective prevention.